360 Degree Feedback is a Powerful Leadership Development Tool

Posted on April 26, 2021
360 Degree Feedback is a Powerful Leadership Development Tool

In today’s hybrid, fast-moving workplace, leaders are expected to adapt, inspire, and guide with clarity. But how can you truly lead others if you lack insight into how you’re being perceived? 

360-degree feedback has become an essential tool in modern leadership development. Unlike traditional performance reviews, this feedback method draws from multiple sources—managers, peers, direct reports, and even external stakeholders—to give leaders a well-rounded view of their strengths and growth areas. 

What is 360 Degree Feedback? 

360-degree feedback is a leadership assessment tool that collects input from a full circle of individuals around a leader—hence the “360” name. Typically, it includes self-evaluation, along with feedback from managers, colleagues, and direct reports. Some advanced applications even include customers or external partners. 

The method stands in contrast to traditional top-down reviews by offering a more holistic and less biased picture of leadership effectiveness. This multidimensional view enables leaders to understand how their behaviour impacts others, how they are perceived across the organization, and where they can grow. 

The Benefits of 360 Degree Feedback 

  1. Greater Self-Awareness: Leaders often have blind spots. 360-degree feedback reveals these hidden areas and helps leaders discover untapped strengths and behaviours that may be holding them back.
  2. A Balanced Perspective: By gathering feedback from multiple people, the tool reduces individual biases and provides a more accurate picture of performance.
  3. Personalized Development: Feedback pinpoints specific areas for growth, enabling leaders to create tailored development plans.
  4. Stronger Feedback Culture: When teams see leaders actively seeking input, it encourages openness, trust, and two-way communication across the organization.

Watch Outs: Potential Pitfalls of 360 Feedback 

Misused for Evaluation
When used as a performance review rather than a development tool, 360 feedback can feel punitive. It works best when focused on growth—not grading. 

Lack of Follow-Through
Insights are only helpful if acted upon. Without coaching or development support, feedback can go unused. 

Unclear Communication
Participants need to understand the purpose and process of the feedback to ensure honest and constructive input. Psychological safety is critical. 

Applying 360 Feedback: Tools and Process 

Self-Report Inventory
Participants begin by evaluating their own leadership behaviours and identifying how they ideally want to influence others. 

Description-by-Others Inventory
Feedback is gathered from at least five colleagues (peers, managers, or direct reports), creating a fuller picture of the leader’s impact. 

Outcome
Results are delivered in a detailed, confidential feedback report with visual diagrams, summaries, and recommended action steps. 

Group Debrief
A trained coach facilitates group discussions to help leaders interpret their results and create practical, personalized development plans. Leaders are encouraged to follow up with their workplace managers to embed insights into ongoing growth. 

Final Thoughts 

Self-aware leaders understand that effective leadership isn’t just about experience or authority—it’s about learning how you impact others and evolving based on that insight. 

360-degree feedback, when used intentionally and supported by expert guidance, becomes more than just a tool—it’s a catalyst for transformative leadership growth. 

If you’re ready to take a more honest and holistic look at your leadership, Schulich ExecEd’s leadership programs offer a proven path forward. Explore how our programs like Leadership 1: Certificate in Leadership Skills for Supervisors and Frontline Leaders and Leadership 2: Advanced Leadership for Senior Managers and Directors can help you build confidence, communication, and capability.