Certificate in Sales Management

You’ve made big sales and met difficult targets. Now inspire your team to do the same.

Over 5 days of intensive study, this program in Sales Management will show you how to lead a sales team that achieves exceptional revenue and profit growth. You’ll learn the ways of situational leadership, performance coaching, and develop a focused sales management process that builds high-performing teams.

Certificate in Sales Management

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Fees: $4,450
Length: 5 days of study over 2 weeks
Next Session: October 23, 2024 to
October 29, 2024

Certificate in Sales Management

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Build A
Winning Sales Team

Selling a product is one thing, but leading a sales team to success requires effective leadership, team synergy, and constructive coaching.

Our #1 program for sales professionals reinforces core competencies in sales leadership and gives you the industry insight to build outstanding teams that outsell the rest. Support your team with the latest sales methodologies and coach them in ways that positively impact the entire organization.

With a Certificate in Sales Management, you’ll prove your credibility as a leader and mentor in the field and shape the next up-and-coming teams across sales-oriented industries like accounts, retail, and more.

Get Training in Marketable Skills

Team Building
Sales Planning
Sales Strategies

4 Reasons to Enrol

Amazing Education For Busy Professionals

This program packs rich learnings into a manageable 5-day syllabus so you can put your new skills to work right away.

Stand Out From The Crowd

Build on your sales experience with exceptional leadership skills, and learn what it takes to shape a high-performing team.

Learn From The Pros

Train with top-rated Schulich instructors that are consistently ranked among the world’s best.

Earn Higher Pay

Schulich ExecEd students gain the confidence, skills and perspective to attain better roles, launch new ventures, and lead their teammates.

Who Will Benefit

Aspiring Leaders

New or experienced managers that want to improve performance across teams in Accounts, Sales, and Retail.

Mid-Career Leaders

Mid-career professionals in sales-oriented industries preparing for a role in management.

What Difference Will You Make?

"The personal reflection married with tools to accelerate change and people development are fantastic and will contribute to my personal success and satisfaction in my role."

- T. Rider National Head, Specialized Sales Business Financial Services, RBC Royal Bank

"Nothing has ever influenced my behaviour, point of view and perspective as much as the Schulich ExecEd experience. Yesterday I completed my monthly one-on-one with my President and she expressed that never has she witnessed such a behaviour change in a leader so fast in her career."

- J. La Vecchia VP Sales and Business Development, Equifax Canada

I appreciated the passion and enthusiasm the instructors brought to helping others succeed. I would also like to recognize that the Program Director curated the content and faculty he believed would contribute to student success. It is invaluable to have these assets as part of my network; I appreciate how personal the Program Director and his colleagues made these connections. My time at Schulich has easily been the best thing for professional development I have participated in through 20+ years in the sales profession.

- Nick Morgante Assistant Sales Manager, UNILOCK

Program Overview

  • Learn to inspire and influence others. Understand your decision-making style. Develop high-performance teams. 

  • On-site at Nadal Management Centre

    Discover the top coaching mistakes and workshop the fundamentals of quarterly reviews.

  • Online

    Work with essential business platforms like LinkedIn. Add real value and stay agile in the modern world of selling.

  • On-site at LinkedIn HQ

    Define your sales strategy, engage with key metrics, and learn what it takes to put your strategy into action.

  • On-site at Nadal Management Centre

    Leverage a management cadence that helps you avoid micromanaging. And finally, focus on the results of your sales strategy.

  • Fall 2024 Dates Time
    Session 1: Sales Leadership 10/23/2024 - 10/23/2024 9:00 am - 4:00 pm
    Session 2: Sales Coaching 10/24/2024 - 10/24/2024 9:00 am - 4:00 pm
    Session 3: Sales Technology 10/25/2024 - 10/25/2024 9:00 am - 4:00 pm
    Module 4: Sales Execution 10/28/2024 - 10/28/2024 9:00 am - 4:00 pm
    Module 5: Takeaways and Commitments 10/29/2024 - 10/29/2024 9:00 am - 4:00 pm


Sanjay J. Dhebar,

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Douglas Cole,

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Gary Kimmel,

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Haniyeh Yousofpour,
PhD, MBA, PMP, PE Certified

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Steven Rosen,

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What You Get

After completing the Certificate in Sales Management, you'll receive an authentic digital badge from the #1 business school in Canada that employers will recognize.

As more and more companies look for candidates with specific skills, this badge on your CV will be a credible assurance of your achievements and expertise, allowing the right roles to find you faster.


Provided upon completing a longer program that may comprise several badges signifying a more extensive skill set.

Custom Programs for Organizations

Use this program as we designed it, or alter it to fit your company’s needs. Either way, we can help you improve your organization's talent pipeline. Get in touch with our custom programs team today.

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